It is the third largest private sector bank in India. The Bank offers the entire spectrum of financial services to customer segments covering Large and Mid-Corporates, MSME, Agriculture and Retail Businesses.

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About Axis Bank

Axis Bank is the third largest of the private-sector banks in India offering a comprehensive suite of financial products. The bank has its head office in Mumbai and registered office in Ahmedabad.

Axis Bank is one of the first new generation private sector banks to have begun operations in 1994. The Bank was promoted in 1993, jointly by Specified Undertaking of Unit Trust of India (SUUTI) (then known as Unit Trust of India), Life Insurance Corporation of India (LIC), General Insurance Corporation of India (GIC), National Insurance Company Ltd.

Vision of the Bank

To be the preferred financial solutions provider excelling in customer delivery through insight, empowered employees and smart use of technology

Core Values

  • Customer Centricity
  • Ethics
  • Transparency
  • Teamwork
  • Ownership

Axis Bank Branches

Bank is having branches in India in the following States/UTs :

  • Andaman And Nicobar Island
  • Andhra Pradesh
  • Arunachal Pradesh
  • Assam
  • Bihar
  • Chandigarh
  • Chhattisgarh
  • Dadra And Nagar Haveli
  • Daman And Diu
  • Delhi
  • Kerala
  • Madhya Pradesh
  • Maharashtra
  • Manipur
  • Meghalaya
  • Mizoram
  • Nagaland
  • Odisha
  • Puducherry
  • Punjab
  • Rajasthan
  • Sikkim
  • Tamil Nadu
  • Telangana
  • Goa
  • Gujarat
  • Haryana
  • Himachal Pradesh
  • Jammu And Kashmir
  • Jharkhand
  • Karnataka
  • Uttar Pradesh
  • Uttarakhand
  • West Bengal
  • Tripura

Services

Services are divided into 2 categories .They are as follows :

1.Retail Banking

In the retail category, the bank offers services such as lending to individuals/small businesses subject to the orientation, product and granularity criterion, along with liability products, card services, Internet banking, automated teller machines (ATM) services, depository, financial advisory services, and Non-resident Indian (NRI) services. Axis bank is a participant in RBI's NEFT enabled participating banks list

2.Corporate Banking

In Corporate Bankings , the bank offers services such as:

Credit :

The Bank offers various loan and fee-based products and services to Large and Mid-corporate customers and Small and Medium Enterprise (SME) businesses. These products and services include cash credit facilities, demand and short-term loans, project finance, export credit, factoring, channel financing, structured products, discounting of bills, documentary credits, guarantees, foreign exchange and derivative products.

Transaction Banking:

Formed in April 2015, TxB provides integrated products and services to customers in areas of current accounts, cash management services, capital market services, trade, foreign exchange and derivatives, cross-border trade and correspondent banking services and tax collections on behalf of the Government and various State Governments in India.

Syndication

The Bank also provides services of placement and syndication in the form of local currency bonds, rupee and foreign term loans and external commercial borrowings.

Treasury

The Treasury manages the funding position of the Bank and also manages and maintains its regulatory reserve requirements. It invests in sovereign and corporate debt instruments and engages in proprietary trading in equity and fixed income securities, foreign exchange, currency futures and options. It also invests in commercial papers, mutual funds and floating rate instruments as part of the management of short-term surplus liquidity. In addition, it also offers a wide range of treasury products and services to corporate customers.

Investment Banking and Trustee Services

The Bank provides investment banking and trusteeship services through its owned subsidiaries. Axis Capital Limited provides investment banking services relating to equity capital markets, institutional stock broking besides M&A advisory. Axis Trustee Services Limited is engaged in trusteeship activities, acting as debenture trustee and as trustee to various securitization trusts.

Initiatives

Following Initiatives are given by Axis Bank:

Axis Pay

The newly introduced UPI will facilitate banking transactions using only a single 'Virtual Payment Address' (VPA). While transferring money to an account, the sender will not be forced to feed the slew of details like the account number and bank's IFSC Code, but can transact using only the VPA.

Ping Pay

The bank launched Ping Pay in 2015, which is a multi-social payment solution that allows customers to transfer funds using their smart phones to both Axis Bank accounts and other banks' account holders.

Augmented reality

Axis Bank augmented reality feature within its mobile app which lists all the dining destinations, property lists, shopping centers, bank ATMs, branches and many other things not only as a location on GPS but also in real life pictures along with distance and directions.

Axis Thought Factory

The innovation hub located in Bengaluru, has an in-house innovation team and an accelerator programme. The Innovation Lab work closely with the startup community that is redefining banking in the digital era. With this launch, Axis Bank becomes the first Indian bank to introduce a dedicated innovation lab in the country.

Insta Personal Loan

Axis Bank provide a ‘24X7 Instant Personal Loan’ on smartphones and ATM kiosks. Customers can get instant loan approval and disbursement, which gets credited directly into their account

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